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About Southwest Fireworks

Professional fireworks built on experience, preparation, and people who remain personally involved.

Southwest Fireworks is a family-owned professional display company based in Scottsdale, Arizona. Since 1993, we have produced aerial fireworks displays for cities, Tribal Communities, resorts, casinos, schools, community organizations, corporations, and private clients throughout Arizona and the greater Southwest.

Serving Arizona

Since 1993

Ownership

Family owned & operated

Headquarters

Scottsdale, Arizona

Insurance

Lloyd's of London — $5M

Our story

A Southwest company with deep industry roots.

Southwest Fireworks has been part of Arizona's celebrations for more than three decades. Our work includes municipal Independence Day celebrations, Tribal events, resort and casino productions, school and community programs, corporate events, and private occasions.

We believe memorable displays begin long before the first shell is fired. Every production is shaped by its venue, audience, safety distances, local requirements, weather conditions, and the experience the client wants to create. Our team remains involved from the initial site evaluation and permitting process through show design, field production, and final site restoration.

As a family-owned company, accountability stays close to the work. Clients communicate directly with people who understand their production and have the authority to make decisions when details or conditions change.

Patriotic red, white, and blue fireworks bursting above professionally staged mortar racks at sunset
A patriotic program breaks over the firing site at sunset.

Leadership

The people behind the productions.

Southwest Fireworks is led by professionals with decades of hands-on experience in pyrotechnics, operations, safety, training, and live-event production.

Dan Nelson

Owner & President

Dan Nelson began working in the professional fireworks industry around 1990, helping produce multiple large-scale displays from barges beneath the Gateway Arch in St. Louis. Those early productions gave him firsthand experience with the coordination, technical planning, and attention to safety required for major public fireworks displays.

Dan later brought that experience to Arizona and became the owner and president of Southwest Fireworks, a family-owned company serving communities throughout the region since 1993. He remains personally involved in show planning, design, site evaluation, client relationships, safety decisions, and field production.

Alongside his work in pyrotechnics, Dan built a career as a commercial airline pilot. He began with America West Airlines and retired from American Airlines in 2019. His aviation background reinforced the preparation, sound judgment, and operational discipline that continue to shape the way Southwest Fireworks approaches every show.

Dan and his wife have two children. Their daughter recently graduated from Arizona State University, while their son is currently attending college and plays an active role in the planning and execution of each Fourth of July season.

With more than three decades in professional pyrotechnics, Dan continues to lead Southwest Fireworks with a hands-on approach: plan carefully, work closely with local authorities, support the crew, and deliver a show worthy of the audience gathered to see it.

Stephen Joy

Director of Sales & Marketing

Stephen Joy began working in professional fireworks in 1999 alongside his father at Southwest Fireworks. What started as hands-on work with family grew into more than 27 years of experience spanning field production, show operations, crew leadership, training, regulatory compliance, sales, and client relationships.

Stephen previously served as Vice President of Southwest Fireworks for approximately five years. He later stepped away from the industry to spend holidays with his growing family—time that is especially difficult to protect in a business built around major celebrations.

He eventually returned to Southwest Fireworks as Director of Sales & Marketing, bringing both deep industry experience and a fresh operational perspective. Today, Stephen helps develop client relationships, prepare proposals, plan productions, train crews, oversee regulatory requirements, and improve the systems supporting each show from the first conversation through the finale.

Outside of fireworks, Stephen is a small-business operator and systems strategist specializing in improving day-to-day operations and building practical systems that help growing companies scale. That experience influences his work at Southwest Fireworks, where better organization, clearer processes, and stronger communication contribute directly to safer productions and better client experiences.

For Stephen, the work is about more than what happens in the sky. It is about the planning behind the show, the crew responsible for delivering it, and giving every client confidence that the details have been handled long before the first shell is fired.

Rows of professional mortar racks staged during daylight setup at a Southwest fireworks display site
Professional mortar racks staged during daylight — every show begins hours before the first shell breaks.

How we work

Planning before spectacle.

Every Southwest Fireworks production begins with the realities of the site. We evaluate available safety distances, firing positions, audience placement, access, weather considerations, local requirements, and the goals of the event before recommending shell sizes or designing the program.

Our team coordinates with the applicable authority having jurisdiction, supports permitting and insurance documentation, develops the site and safety plan, and manages setup, firing, post-show inspection, and site restoration.

Learn more about our display services, our approach to safety, and the clients we serve across the Southwest.

Professional standards

Licensed, insured, and professionally operated.

Southwest Fireworks is licensed by the Bureau of Alcohol, Tobacco, Firearms and Explosives for display fireworks and follows the applicable federal, state, and local requirements governing storage, transportation, and professional display operations.

  • ATF licensed for display fireworks
  • DOT-compliant hazardous-material transportation and documentation
  • Every shooter listed as an ATF employee possessor
  • Professional fireworks liability insurance through Lloyd’s of London with $5 million in coverage
  • Planning and site layouts guided by applicable NFPA standards and local requirements

From our Scottsdale base we produce professional fireworks displays across Arizona, New Mexico, Southern Nevada, and Southern Utah — explore the full regional breakdown on our Service Areas page.

Frequently asked questions

About Southwest Fireworks

How long has Southwest Fireworks been in business?

Southwest Fireworks has been producing professional aerial displays in Arizona since 1993. More than three decades of continuous work in the region has shaped the way we plan sites, schedule crews, and coordinate with local authorities.

Is Southwest Fireworks family owned?

Yes. Southwest Fireworks is family owned and operated. Ownership is directly involved in client communication, crew training, and on-site production — the person you speak with early in planning is connected to the people building your show.

Where is Southwest Fireworks based?

We are based in Scottsdale, Arizona. Our primary service region covers Arizona, New Mexico, Southern Nevada, and Southern Utah, and we travel across the Southwest for municipal, tribal, resort, and private clients.

What kinds of clients do you work with?

Cities and municipalities, Tribal Communities, resorts and casinos, HOAs, schools and community organizations, corporations, and private hosts. Each has different approval workflows and site conditions, and we tailor the process accordingly.

How far in advance should we start planning a display?

For municipal Independence Day and New Year's shows, six to twelve months is ideal — permitting, fire department coordination, and calendar availability all favor early conversations. Resort, corporate, and private events can often be produced on shorter timelines depending on venue and permitting.

Do you handle permitting and fire department coordination?

We support clients through the permitting process and coordinate directly with the authority having jurisdiction (AHJ), typically the local fire marshal. Requirements vary by jurisdiction; we bring the site plan, product list, and crew credentials the AHJ needs to review.

What safety standards guide your work?

Professional outdoor display fireworks in the United States are governed by NFPA 1123 (Code for Fireworks Display) and related NFPA standards, and by state and local fire codes. Our planning and site layout reflect these industry standards and each jurisdiction's specific requirements.

Is Southwest Fireworks licensed and insured?

Yes. Southwest Fireworks is licensed with the ATF for display fireworks, carries DOT-compliant transport documentation, and maintains $5 million in professional fireworks liability insurance through Lloyd's of London. Every shooter on our crew is listed as an ATF employee possessor. Certificates of insurance and supporting documentation are provided as part of the quoting and permitting process.

Let's talk about your event.

Share the basics — venue, date window, audience — and our Scottsdale team will take it from there.

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